After a ten-year and fruitful collaboration, Eko Music Group will cease to distribute Universal Audio products for Italy.
The news, which had been leaking into the environment for some time, is from a few days ago, even if the official announcement only arrived today. A news that adds to the confirmation by the same ECO of the sale of its business unit to the French ALGAM.
For Universal Audio, to take over the distribution for Italy will be Midiware SRL., a well-known company in the sector, which already distributes brands of the caliber of SSL, Moog, Arthur, sE Electronics (just to name a few….).
So the many buyers UAD on the national territory they can rest assured, still having a point of reference and we too of Age of Audio, already working on the latest releases of the American company, we will continue to test the new products for you, including the new one Luna software.
Universal Audio it's a brand that doesn't need big introductions. The American company founded by Bill Putnam since 1958 is one of the world's leading brands in professional audio. For many decades the Universal Audio brand has been synonymous with innovation and quality and its founder Bill Putnam Sr is universally considered one of the fathers and most important pioneers of modern sound recording together with Rupert Neve, Les Paul and a few others.
Putnam was the sound engineer of the likes of Frank Sinatra, Nat King Cole, Ray Charles, etc. and many of his original studio designs from the time are still in regular use. Notably, Bill Putnam was the inventor of the recording console modernequalizer audio multi-band, of the vocal booth and was the first sound engineer to use the artificial reverberation for professional recordings.
Together with his friend Les Paul, Putnam was also the author of the first experiments of stereo recordings. Over the years Bill Putnam Sr. in addition to Universal Audio has also founded two other companies specialized in professional audio such as Electronics study e UREI. Again the original designs are still regularly in use, come on LA-2A compressors e 1176 to the valve console 610, tools that have made and continue to make the history of modern recording.
Universal Audio was then founded again in 1999 by his son Bill Putnam Jr with two main objectives: to faithfully reproduce classic analog recording instruments while maintaining the brand's tradition and designing new digital cameras with the sound and spirit of vintage analog technology. To achieve this, the American company hires the best digital developers and engineers DSP giving life to the famous platform of UAD plugin. These are the most faithful software emulations in the industry; This is because Universal Audio's DSP engineers work closely with the developers of the original hardware, using their exact schematics, testing the best units and harnessing their expert ears, thus putting warmth and harmonics in the right place in the UAD plugins, precisely as in analog modules.
The audio interfaces Apollo they are the best example of the "fusion" between Universal Audio's analog history and their quality digital audio projects. Presented in the 2012, Apollo audio interfaces have become a true world standard for professional audio production and have been used to record the likes of Coldplay, Dr. Dre and many others. With over 200 employees and offices in Los Angeles, Colorado and Amsterdam, Universal Audio is headquartered near Silicon Valley in Scotts Valley, California. Whether it's software or hardware, every Universal Audio product is backed by decades of innovation, superior quality and technical passion.
